Product Marketing Specialist

Permanent employee, Full-time · Germany, Switzerland, Ireland

Your opportunity:

Join us in creating impact in the blockchain industry! Be part of the change you want to see.


If you are a results-driven and forward-thinking product marketing professional with an understanding of the blockchain ecosystem, we invite you to join our team and play a pivotal role in revolutionizing the future of decentralized technology.


Reporting directly to the Product Marketing Manager, we are looking for an accomplished and enthusiastic Product Marketing Specialist with at least 3 years of experience.

As a member of our Product Team, you'll be at the forefront of launching and promoting Cardano's cutting-edge blockchain solutions, driving adoption, and empowering our vibrant community. This is not a traditional marketing role; we're looking for someone with a deep understanding of product marketing and a proven track record of successful product development. 

  • Product Launch: Own the go-to-market strategy for new Cardano products and features, crafting compelling launch plans that generate excitement and drive adoption.

  • Market Intelligence: Conduct in-depth market research and competitive analysis, identifying key trends, user needs, and opportunities to position Cardano's offerings strategically.

  • Messaging & Storytelling: Develop clear and persuasive product messaging and positioning that resonate with target audiences, highlighting the unique value proposition of Cardano's solutions.

  • Content & Collateral Creator: Oversee the production of engaging marketing materials, including product sheets, case studies, whitepapers, and presentations, that support sales and marketing efforts.

  • Data-Driven Decisions: Analyze performance metrics and user feedback to measure the effectiveness of marketing campaigns and optimize strategies for maximum impact.

  • Cross-Functional Collaboration: Work closely with product,marketing,  engineering, and community teams to ensure seamless product launches and ongoing marketing initiatives.

Your story:
  • Product Marketing Pro: Minimum 3 years of experience in product marketing, with a proven track record of success in launching and promoting technology products, ideally within the blockchain or Web3 space.

  • Blockchain Believer: A deep understanding of blockchain technology, its potential applications, and a passion for its transformative power.

  • User-Centric Mindset: A relentless focus on understanding user needs and crafting marketing strategies that address their pain points.

  • Communication Ace: Exceptional communication and storytelling skills, with the ability to distill complex technical concepts into clear and engaging narratives.

Your impact:
  • Drive Adoption: Craft and execute targeted product marketing strategies that elevate awareness and accelerate adoption of Cardano's groundbreaking blockchain solutions.

  • Amplify Cardano's Voice: Develop compelling narratives and messaging that clearly articulate the unique value propositions of Cardano's products, resonating with diverse audiences and solidifying the Foundation's position as a leader in the decentralized technology space.

  • Shape the Future of Blockchain: Stay ahead of industry trends and identify emerging opportunities to ensure Cardano remains at the forefront of innovation, driving positive change.

Nice to have:
  • Understanding of blockchain technology, and decentralised applications (dApps).
About us

The Cardano Foundation is an independent, Swiss-based not-for-profit organization. The Foundation is tasked with advancing the public digital infrastructure Cardano and works to anchor it as a utility for financial and social systems, thus empowering the digital architects of the future.

The Foundation facilitates the worldwide advancement of Cardano in enterprise applications. It develops infrastructure tooling—including where there may not be an immediate commercial use case—plus strengthens operational resilience, and drives diversity of on-infrastructure use cases as well as the development of sound and representative governance.

Another significant part of the Cardano Foundation’s mission is to engage with and support the Cardano community. The Foundation assists the development of tools the community can use to leverage Cardano to solve problems in new ways.

The Cardano Foundation has incredible employees from over 24 nationalities, across 3 continents, working together to grow the Foundation. 

Here at the Cardano Foundation we are transparent, inclusive, passionate and innovative. We aim to have a positive impact on global change and breed a harmonious working environment for our employees to flourish. 

Benefits:

  • You will have the flexibility and freedom to work from home with flexible working hours. We work remote, but also have the chance to meet together for team off sites and different events and conferences. We encourage a culture of collaboration in a remote work environment.

  • You will have access to an annual learning budget dedicated to professional and personal development. Moreover, we encourage and create a deep learning environment where you also learn from the passionate people from your team and during various trainings, workshops and AMA sessions 

  • A day a year is dedicated to a departmental team activity fun day out. 

  • You will have the opportunity to dedicate a volunteering day to help the greater community or to serve as an expert in your field of work within the blockchain community. 

  • You are given an additional day off on your birthday and  additional days off as per established work anniversary milestones.

Equal opportunities employer:

The Cardano Foundation strives to provide a diverse, inclusive and welcoming working environment. We are committed to being a discrimination free organization - including discrimination free space with regards to age, religion, race, nationality/ethnic origin, disability, sex, sexual orientation or gender identity.

Cardano Foundation does not accept any applications from recruitment agencies for this position. We refuse any responsibility for unsolicited applications as well as any associated fees. Unsolicited applications will be treated as direct applications regardless of the channel through which we receive them.

We are looking forward to hearing from you!
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